Portrait photography can be one of the most challenging forms of photography. Capturing a photo that appears natural and conveys the subject’s personality is a skill that takes patience and practice.
The first thing you need to do is to ascertain the market place that the image will be going into. Is it a quick online portrait or is it going to print as a large A4 image? A lot of portraiture I do is simple photography against a white background. his is the most effective if you only have a small image area to display the photography such as an “about us” page on a website. Here the portrait needs to be engaging and friendly.
Environmental portraits are often more compile in nature. Firstly you need to understand the subject and the intended use that the client has for the images. I have done a lot of photography for large organisations around Melbourne and Sydney where the images are displayed as A1 size posters around a factory domain. This serves two purposes, firstly it gives the company and image which should be consistent with its branding. Secondly and I often feel more importantly it gives the subject and immense sense of pride that they have been recognised by the company in their job.
Working with a designer is critical if they have a specific purpose for the image. I love shooting with a live tether onto a laptop so the client and designer can see what is being recorded in almost realtime with all of the adjustments on image quality made in a program like Capture One or Adobe Lightroom.
I like small portable lighting where i can respond to the environment and time demands of the subject very quickly. There have been significant improvements in the ability to control small portable lighting recently, in particular the Godox unit gives great control over lighting.
Westpac Bank Photography
Parallax Photography has been commissioned to do all of the Victorian photography for Westpac Bank through Conway Design in Sydney. The images personalise the interiors of their banks, making them locally relevant. Combined with graphics, they enhance the interior environment of the sites for staff and customer interactions.
Throughout 2014 to 2016 Westpac bank has been localising their branches with imagery sourced from local sites relevant to the location of the bank branch.
Parallax Photography 2015
Craigieburn -Westpac bank image
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Nexus Design for Euroluce
I was asked to do the photography for Nexus Design’s work with Euroluce in Melbourne.
By the power of the grey skull its been a long and bumpy road to get this new website up, but the new Parallax website is finally here!
It has been a difficult task assembling all the images and getting the design and functionality to the highest of standards that you see here. I want to thank Mito Cubic (email email@example.com) for his fantastic design sense and Sharwan Kami (firstname.lastname@example.org) for putting it all together and making it work! Both showed extraordinary levels of patience in dealing with a sometimes indecisive photographer.
I am very comfortable advising clients on the best images or approach to use for their project, but I must concede deciding on my best images to use for my own website, and the format that this should be presented in has been a challenge of a magnitude that surprises even me!
The blog section seen here is going to be kind of a work diary where I put up some of the images that i am doing and perhaps entertain you with some dialogue about the work and details of the jobs.
I look forward to both writing the articles and receiving your comments.